Open Menu

GoGoGo Intensive

GoGoGo Intensive Digital Marketing Case Study

Client Intro

GoGoGo Intensive is a local driving school based in Peterborough, who provide an intensive driving course for learners looking to pass their test in just 5-days.

The Problem

GoGoGo needed help improving their local online presence in search results. The company’s website was outdated and targeted national terms, which did not meet their business requirements. The ultimate goal was to increase local traffic and online bookings through organic, paid and social channels.

The Solution

Our team redeveloped the keyword research ensuring that terms had the right balance between high search volume and business relevance. We reviewed, updated and refreshed the content across the website to reposition it as a local brand for searches in Peterborough and surrounding areas. After getting some impressive results in keyword rankings and traffic, we then took on the challenge of supercharging their website resulting in a fresh, responsive, new look complete with a fancy online booking system with a bespoke booking calendar.

The Outcome

Since taking over GoGoGo’s SEO campaign we took their rankings to new heights, achieving the top 5 positions for 18 keywords receiving over 40,000 monthly searches. After launching the new design, we saw traffic and bookings dramatically increase across mobile, desktop and tablet devices. GoGoGo received a fantastic 110% increase in website sessions and a 51% rise in online bookings with many keywords ranking in the top positions on Google!

GoGoGo Intensive Digital Marketing Case Study

Sector

Automotive

Features

(PPC) Pay Per Click, Bespoke Landing Pages, Local SEO, Online Booking System, Social Media Advertising, Website Design

Categories

CRO, Digital Marketing, PPC, SEO, Social Media