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Cambridge Safety has been a client of Echo for some time, working with the digital marketing team to grow their online presence. We were recently approached to discuss a refresh of their existing website.
The Solution
Utilising the original rich content, adding updates, structure, and other key features, we carried out an extensive redesign with a focus on creating an easier browsing experience for the user.
The Outcome
Cambridge Safety now has a professional, modern, and informative website, promoting the wide range of courses they offer, and featuring an efficient direct booking system.
Cambridge Safety
Established in 1998, Peterborough-based Cambridge Safety Partnership offers the business sector the tools to keep within the bounds of current health, safety, and environmental legislation and to improve the overall standards of safety. They offer both face-to-face classroom study, alongside e-learning and distance learning options.
Cambridge Safety has worked with our digital marketing team for some years now and has formed a great working relationship. When the owners wanted to refresh their existing website it seemed a natural solution for them to ask us to help.
The client was more than happy to allow us creative freedom with the design, with the proviso that we utilised the original content while adding a fresh, brand-new look - so that's what we did, ensuring the site is optimised for SEO purposes.
The new website details the comprehensive range of courses and options available. It has an online booking system that will allow the user to make, and edit appointments directly. It is specifically designed to function seamlessly on mobile devices, a crucial feature for our client, as the majority of their traffic originates from this platform. The site links to YouTube where the client publishes regular training videos.
An intuitive design experience, no matter the device
All our websites are meticulously crafted to ensure flawless performance across all devices, regardless of screen size. Given that the majority of Cambridge Safety's traffic originates from mobile devices, it was paramount that they function seamlessly.
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