Digital Marketing for Taut Strap

Home » Work » Digital Marketing » PPC » Taut Strap

The Client

Company Name:

Taut Strap

Company Size:

23 Staff

Sectors:

Manufacturing

Services Echo provide to the client:

CRO PPC SEO

What Echo has achieved

131.25%

Increase in
revenue

35%

Increase in
organic traffic

1005%

Increase in
purchases

596%

Increase in
paid traffic

The Challenge

What Taut Strap Wanted

Taut Strap wanted a website to reflect their status as a leading producer of ratchet straps for transporting cargo.

With no website or data, they needed to start their online presence from scratch. To launch their new business venture successfully, they wanted to leverage SEO and PPC to obtain more traffic. Our expertise in these areas made us the perfect match.

The Challenge We Faced

The main problem was that we had a brand-new website that no one knew about! To help steer relevant traffic towards the site, we needed to get rankings in Google search results. As SEO specialists, we needed to perform a robust keyword strategy to identify the terms that would work best to get their website and products noticed online.

The Solution

How We Tackled the Problem

Keyword Research
Paid Shopping Ads
Content Strategy
CRO Analysis

Get Digital Audit Get In Touch

Keyword Research

We performed keyword research to identify the terms that would have the best chance of getting important pages ranking in Google.

Top 3

Ranking achieved for ‘ratchet strap extension’ and ‘vehicle curtain sider internal straps’.

Good Progress!

"The website is really starting to drive forward and bring in good sales. Overall good progress with Taut Strap and happy with Echo, especially Anissa and Leah."

Yoav ArkinDirector

Services that Echo Provided

CRO PPC SEO

Our Results

What We Achieved For Them

Exceeded the revenue target! Not only did we get Taut Strap’s website noticed, but the traffic boost from our SEO and PPC efforts exceeded revenue expectations for our client – in fact, our efforts helped Taut Strap secure double the target revenue.

From zero to hero in Google search rankings. Working our SEO and PPC magic, we secured our client over 40 relevant rankings in the top 10 positions on Google. Not bad considering there was no online presence when we started!

See How we can help you

Doubled the business’ revenue target for July 2023.

Went from no online presence to over 40 keywords in the top 10.

Thanks to a well-thought-out strategy, the paid shopping conversion rate increased to an impressive 9.61%.

Want to get results like these?

Get Digital Audit Get in touch

Related Case Studies

CRO, SEO

Increase in National Rankings

11 In The TOP 5

By having the correct digital marketing strategy in place and building a close relationship with Remark, we achieved a fantastic increase in rankings for 17 of their targeted keywords. Remark now has 11 of their national keywords ranking on the 1st page of Google from position 5 and higher, which generate 380 searches per month and 4,560 yearly!

View Case Study

CRO, Digital Marketing, SEO, PPC

Generating $1M in Revenue Annually

435.28% Revenue Increase

A multifaceted digital marketing campaign has seen this back care product supplier transform from a fledgling startup to an established, multinational market-leader, generating millions of pounds in revenue after just two years.

View Case Study

Social Media Advertising