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PPC

Target Your Customers With Tailored Pay Per Click Adverts

Search, Shopping, Display and more. Which one is best? How much should you spend? Browse our helpful resources to guide you in the right direction.

What is Bing Ads? How Is It Different From Google Ads?

When it comes to Pay-Per-Click (PPC) online advertising, one name dominates: Google. It’s the world’s largest search engine…

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Granting Access to a Google Ads Account

Whether you’re working with Google Ads in-house or you’re working with a PPC Agency, it’s likely that multiple…

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What is Attribution Modelling?

Attribution modelling is the method used to determine which marketing channels are contributing to sales and conversions. It…

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How Much Should I Spend on PPC?

Pay Per Click is a form of online advertising where businesses will pay for each time someone clicks…

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SEO vs. PPC – What’s the Difference?

We are often asked which is better; Pay-Per-Click (PPC) or Search Engine Optimisation (SEO)? The thing is, it…

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