Reach Your Customers At All Times
An email marketing campaign allows a business to contact their customer base at any time via scheduling. Having the ability to contact your customers 24/7 can be extremely powerful, hitting them at the perfect time when they are most likely to convert.
Generate an Amazing Return For Your Budget
Email Marketing is one of the most cost effective types of marketing, this is because it involves a relatively small amount of time to complete and most online platforms allow you to create campaigns for little to no cost – which is always a bonus!
Segment Your Customers Into Groups
Once a list has been developed you can separate your customers into certain groups, meaning you can send targeted emails about a certain product/service to a group of people that know will be most interested and likely to respond.