Brand Development

Brand Development

We start your branding journey by identifying the unique selling points of your company, this is the aspect of your company that makes it truly different from any other business. Using our expertise we create an identity and message designed to stand out.

A brand is not just an important part of business, a brand is your business. The experience of your company and the relationship formed between you and a customer, is the number one driving force for success and these key skills need to be echoed via your brand and logo.

Echo build brands from the bottom up that are really remembered, creating a striking, memorable logo and crafting a personality that carries across all mediums – from websites, social media platforms, business cards to brochures.

Whether you require a new brand, a new product range or a re-brand, we will work closely with you to achieve the goal. Here at Echo, we know your brand is your identity, that’s why we take the design process very seriously. A company’s branding is the first and most important marketing task that needs completing. From full corporate branding to simple logo development, we know how to create you graphics that will be remembered by your clients.

Need help?

Please Contact Us to request a free quote or to arrange a free consultation. We will visit any business within Peterborough and surrounding areas to discuss individual requirements.

Launch Your Exciting New Brand

Your brand is a story unfolding across all customer touch points.

Our 4 Steps of Brand Development

We start your branding journey by identifying the unique selling points of your company, this is the aspect of your company that makes it truly different from any other business. From there, we create an identity and message designed to stand out – the brand platform. We listen to your ideas through working closely with you, we will then create a concise brief of your exact requirements to ensure your logo design is perfect for your business.
We will then create a few different design options for your brand, and then we will discuss with you our ideas. If our clients are ever not satisfied with the designs, then neither are we. We will go back to the initial design stage until you have given us approval and are fully happy with a chosen design set. After you have agreed on a design set, we will make any amendments to ensure your requirements are fully met.

After choosing a design set, we will go back to the drawing board and get working on what colours would be best for your design, deciding on a colour scheme for your company is a massively important factor as certain colours have different connotations and work well with certain business types. It is very easy to choose the wrong colour and have a design that is very out of place.

We always offer advice on different colour choices and help you to decide on the colour scheme for your brand based on your requirements and company variables.

Your feedback is absolutely vital to us, so once we have deployed your new brand, we will listen to your final feedback and make any necessary tweaks to ensure perfection. Once we have a final version that is ready to go public, we create multiple versions and sizes, so that you are ready to add your graphics online or to print. You receive all of the files ready for you to show off your new branding to the world. After the brand deployment, we are always there to give you further advice or to create any graphics for marketing. Similarly to the brand design, when we create graphics for online or print, we always work closely with our clients and ensure they are completely happy throughout the development and distribution of any work.

Lets Get Together

Have a project in mind? That’s great, we’d love to meet you to talk about it.